Plain-English definitions for AI and software.

Clear, jargon-free explanations of the terms that come up when you put AI and software to work. Built for decision-makers, not engineers.

ArtificialWorkingWebOperations

Glossary terms

Artificial intelligence

Software that takes actions to complete a task, not just answer a question.

An assistant that drafts and suggests while a human stays in control.

Using AI to handle repetitive, rule-based work end to end inside your tools.

A person approves or reviews high-stakes AI actions before they happen.

Working with us

A monthly arrangement where a team runs and improves your software.

Our model: we do not hand over and leave, we operate what we build.

An agreed scope and price set before work starts, so no surprise invoices.

A short first phase to define the goal, scope, timeline and price.

Web and ecommerce

A visual platform for fast, flexible business websites you can edit yourself.

A commerce platform with best-in-class checkout for serious online stores.

The share of visitors who take the action you want, like buying or enquiring.

Google’s speed and stability metrics that affect ranking and conversion.

Operations

The share of eligible tasks handled by software without a human.

Work removed from a human queue because software resolved it.

Flagging unusual patterns, like missed punches or duplicate charges, for review.

A complete log of changes, so disputes and audits are settled quickly.

We will explain how any of this applies to your business, in plain words.